Finance

On Holding's Record Start to 2026: What the Numbers Mean

Marcus SterlingPublished 4d ago3 min readBased on 2 sources
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On Holding's Record Start to 2026: What the Numbers Mean
source:on.com

Swiss shoe and clothing maker On Holding reported its best-ever first quarter for 2026. Sales rose 14.5% compared to the same period in 2025, according to the company's investor relations site. On shared the results before U.S. stock markets opened for the day. On Investor Relations

The company has been growing steadily since it began selling shares on the New York Stock Exchange in 2021. On said both its sales and its profitability — which is how much money it keeps after paying its costs — reached record levels for a first quarter. On Investor Relations

A 14.5% increase in sales means On brought in substantially more money in the first three months of 2026 than it did during the same stretch of 2025. The fact that profitability also hit a record matters. A company can boost sales by slashing prices or pouring money into advertising, but those moves can shrink profits. On managed to grow its sales and its profits at the same time, which suggests it was not just discounting its way to bigger numbers, at least for this quarter.

Releasing results before the market opens is standard practice for public companies. It gives investors time to review the numbers, ask questions on conference calls, and make decisions before regular trading begins. On's full results are available on its investor relations website at investors.on.com. On Investor Relations

A few things are worth keeping in mind. One quarter, even a record-setting one, does not make a trend. To get the fuller picture, you would want to see whether the next quarter keeps up the pace, whether the company raises its expectations for the full year, and what management says about customer orders and inventory. None of those details are in the disclosures summarized here. The 14.5% growth rate should also be weighed against how On's competitors performed during the same period. If rival brands grew at a similar or faster pace, On may not be gaining as much market share as the raw number suggests.

The broader context here is that On sells products in an industry where brand popularity can come and go in waves. New shoe designs can trigger bursts of demand that fade over time. A record first quarter sets a good starting point for the year, but plenty of footwear brands have posted a strong quarter only to see results settle back to normal later. The real test is whether On can keep this up in the months ahead.