Technology

Meta Expands Muse to iPad, Deepens App Integrations

Martin HollowayPublished 4w ago3 min readBased on 8 sources
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Meta Expands Muse to iPad, Deepens App Integrations
source:meta.com

Meta has added native iPad support to its Muse iOS app. The update extends an agent that launched nearly a month earlier and spent several weeks as the top free app in Apple's App Store. The Verge

Muse debuted on September 8, 2026, in the US via a dedicated app and WhatsApp. Reuters A Mac version followed about a week after the original mobile release. That desktop rollout is focused on Apple Silicon Macs. The service is also available on the web, in addition to iPhone, iPad and WhatsApp.

The core function is delegation. Muse can connect to email, calendar, payments and health apps. It can book trips, make purchases and place calls for users. It can also browse the web, generate images and create documents.

Distribution is widening quickly. Early traction was steep. Muse recorded 2.8 million downloads within two weeks of launch, with average daily download growth of 55% in its first 10 days. Reuters

The latest update leans heavily into third-party context. New connections include Canva, Dropbox, Figma, QuickBooks, GitHub, Zoom, Asana and Klaviyo. Meta added new connectors for Granola and Notion in the same release. For practitioners, the list matters. It moves Muse from a standalone chat surface into calendars, design files, code repositories, meeting infrastructure and business ledgers.

The same update adds a business-goal option aimed at small business owners. The feature lets Muse autonomously plan marketing, client pitches and new product pages. Pricing remains tiered. Muse offers a free basic service plus paid tiers at $20 and $100 per month.

Meta is also testing a human concierge service for Muse. The test would pair the personal AI agent with human assistance, a hybrid model for tasks where full automation stalls or requires verification.

Hardware plans are forming in parallel. Meta has announced a standalone Muse Charm device that runs the Muse AI agent without a smartphone. It is also working to bring Muse to its smart glasses.

The broader context here is platform coverage. Agents live or die on permissions, integrations and availability where work already happens. An iPhone-only agent is constrained. An agent present on iPhone, iPad, Mac, web, WhatsApp, and eventually glasses and a dedicated device, with read and write access to productivity and financial tools, can sustain longer tasks across sessions. In this author's view, the connector list and the small-business automation goal are more consequential than iPad layout support itself. Tablets remain a secondary work surface for many developers and knowledge workers, but native support removes friction for review, markup and multitasking workflows where a larger canvas helps.

Worth flagging for enterprise teams is the operational question that follows any agent with email, calendar, payment and file access. Scope control, audit trails and revocation will matter as much as model quality. The technology arc still points toward useful delegation, and Muse is now positioned across enough endpoints to test whether users will trust it with that delegation day to day.