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DoorDash Is Building New Tools for Restaurants and Testing Delivery Robots

DoorDash is launching new AI tools to help restaurants operate faster and more smoothly, and testing a delivery robot called Dot. The company is expanding from food delivery into broader restaurant te

Martin HollowayPublished 3d ago4 min readBased on 6 sources
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DoorDash Is Building New Tools for Restaurants and Testing Delivery Robots

DoorDash Is Building New Tools for Restaurants and Testing Delivery Robots

DoorDash has announced a new set of tools designed to help restaurants run their operations more smoothly, along with a small delivery robot called Dot. The company is moving beyond just delivering food — it is building technology that affects how restaurants work with the platform.

Helping Restaurants Set Up Faster and Manage Orders

DoorDash has created an AI-powered system that helps restaurants join the platform much faster than before. According to Brian Tolkin, who leads DoorDash's merchant products, restaurants can now get started more than 35% faster.

The company is also giving restaurants a new app called Business Manager that lets them see orders as they come in, tell the kitchen when orders are ready, and communicate with customers directly. This addresses a real problem: when restaurants do not know order status or cannot update customers quickly, everything falls apart — drivers wait, customers get frustrated, and food gets cold.

Additionally, DoorDash has added a phone ordering system powered by AI. When someone calls a restaurant, the system suggests menu items to them and takes their order, which can help restaurants handle more calls without hiring extra staff.

Testing a Delivery Robot Named Dot

DoorDash has built its own delivery robot, which it calls Dot. The robot can navigate sidewalks, bike lanes, and streets on its own without a driver inside. DoorDash built Dot itself, rather than buying it from another company.

The company has also created technology called SmartScale that checks whether an order is correct and the right weight before a robot or drone picks it up for delivery. This matters because when a human driver is not there to catch mistakes, accuracy becomes even more important.

The broader context here is that DoorDash wants to control its own delivery method rather than relying entirely on outside companies to do the work. We have seen this pattern before, when Amazon decided to build its own shipping and logistics network instead of depending only on UPS and FedEx.

New Ways to Advertise and Order

DoorDash has bought an advertising technology company called Symbiosys to help restaurants and brands advertise more effectively on the DoorDash platform. This lets DoorDash make more money from the businesses that use it, not just from delivery fees.

The company has also added a grocery shopping feature inside ChatGPT, the popular AI chatbot. Now you can order groceries through ChatGPT and have them delivered by DoorDash, which is another way for people to place orders beyond using the DoorDash app itself.

What This All Means

These announcements show that DoorDash is trying to become more than a food delivery service. The company is building the underlying technology that restaurants need to operate, and it is creating multiple ways for customers to order — through its app, through their phone, or through ChatGPT.

The faster setup for restaurants and better order management tools address real pain points. Restaurants have historically been cautious about putting all their eggs in one basket with a single platform, but if DoorDash makes running their business easier, more restaurants may be willing to use its tools.

The delivery robot is still early and will likely only work in certain places — dense cities where the streets are predictable enough for it to navigate safely. Robots will probably help reduce costs in those areas, but human drivers will remain central to how DoorDash delivers food for the foreseeable future.

Whether these new tools actually succeed depends on whether restaurants actually adopt them and find them useful. DoorDash is clearly betting that by combining better merchant tools, alternative delivery methods, and new ordering channels, it can compete more effectively with restaurant technology companies and other delivery platforms. That is a strategy that makes sense, but it only works if restaurants and customers actually want to use what DoorDash is building.