Nvidia reportedly ends RTX 5090 production to focus on AI GPUs

Nvidia has reportedly stopped making its GeForce RTX 5090, the flagship graphics card for PC gaming.
VGC reported the halt on 12 October 2026. The report attributes the claim to hardware leakers Hongxing2020 and Zed__Wang, as noted by Tom's Hardware. Nvidia has not confirmed the move.
The RTX 5090 is a graphics processing unit, the component that renders game visuals. Nvidia introduced it in January 2025. It uses the company's Blackwell architecture and carries 32GB of GDDR7 memory, a fast type of video memory. It launched at a price of US$1,999.
The reason, according to the reports, is silicon. The RTX 5090 uses a chip known as GB202. That same silicon is also used in Nvidia's RTX Pro cards, which are built for AI data centres and other processor-intensive work.
VideoCardz reported on 10 October 2026 that GB202 production is shifting entirely to RTX Pro. In plain terms, Nvidia would reserve the same core part for its professional line rather than its gaming flagship.
There is a business logic cited here. Tom's Hardware reported on 10 October 2026 that Nvidia halted RTX 5090 output in favour of AI and professional GPUs. VGC reported Tom's Hardware's theory that some AI data centres were buying RTX 5090s to save money, and that stopping gaming supply would push those buyers toward more expensive RTX Pro cards.
For shoppers, supply looks thin. VideoCardz reported on 15 September 2026 that the RTX 5090 was disappearing from stores. VGC reported street prices now range from US$4,000 to US$5,000 or above, more than double the launch price. Tom's Hardware reported that a supply drought is expected to drive prices higher still.
A rumour points to what could fill the gap. Tom's Hardware reported talk of an RTX 5080 with 24GB of memory as the new gaming flagship. VideoCardz separately reported a rumour that Nvidia will replace the existing RTX 5080 16GB with a 24GB model. Both remain rumours, not announced products.
The reported halt follows a tight year for Nvidia board supply. VideoCardz reported on 15 January 2026 that Nvidia had cut GPU supply to board partners, the companies that build and sell the finished cards, by up to 20%. That same report said the RTX 5070 Ti and RTX 5060 Ti 16GB models had reached end-of-life status, meaning production had stopped.
What makes this stand out is the crossover. A card sold to gamers is being pulled, on these accounts, toward data centre demand. For players, this means the top-end choice is harder to find and harder to afford.


