Entertainment

TelevisaUnivision Swings to Loss as World Cup Lifts Revenue

Putri ArdhanaPublished 2m ago2 min readBased on 8 sources
TelevisaUnivision Swings to Loss as World Cup Lifts Revenue
source:televisaunivision.com

TelevisaUnivision swung to an operating loss of $119 million in the third quarter, even though its total revenue rose 9% to $1.4 billion. The Spanish-language media group reported the results on Thursday, 29 October 2026. A year earlier, the same quarter had produced operating income of $265 million.

An operating loss means the company spent more running its business than it brought in. Most of the swing came from a $372 million non-cash impairment, which is an accounting write-down that lowers the value of an asset on the books. In this case the write-down covered television broadcast licences. No cash left the company for that charge, but it still hit the bottom line.

The FIFA World Cup gave the company a lift in Mexico. Variety reported that TelevisaUnivision said $389 million of its advertising revenue came from ads tied to World Cup broadcasts in Mexico. Even so, its total advertising revenue fell 5% to $717 million. In the United States, where Fox and NBCUniversal's Telemundo held the World Cup rights, the company's ad revenue dropped 24% to $328 million.

Subscription and licensing revenue was the strongest line. It rose 30% to $640 million, according to the company. About $90 million of that came from sublicensing, meaning TelevisaUnivision passed on its World Cup rights to other broadcasters across Spanish-speaking Latin America and collected fees. The company also credited the expansion of the premium tier of ViX, its streaming service, which charges a higher price for a fuller package than the basic option.

The company's reach is wide. Its broadcast networks include Univision, Las Estrellas, Canal 5 and UniMas. Its 38 cable networks include TUDN, Galavision, Distrito Comedia and TL Novelas. It also runs the Mexican film studio Videocine, 35 terrestrial radio stations in the United States and the Uforia digital audio platform.

Leadership has changed in recent years. Wade Davis led the 2020 buyout of Univision and then its 2022 merger with Mexico's Grupo Televisa. Daniel Alegre, who joined the company in 2024, is now chief executive after Davis stepped aside.

For viewers, the quarter carried two stories at once. The World Cup brought heavy advertising and licensing money in Mexico and the wider region. In the United States, though, the company's advertising shrank, and the write-down pulled its operating result into the red.