Entertainment

Leila Gerstein Sells Netflix a Romantic Dramedy About a Wedding of the Century

Putri ArdhanaPublished 5m ago2 min readBased on 1 source
Leila Gerstein Sells Netflix a Romantic Dramedy About a Wedding of the Century
Image by maya_7966 from Pixabay

Writer Leila Gerstein has sold Netflix a pitch for a new romantic dramedy, a show that blends romance, comedy and drama. Deadline reported the sale on 10 November 2026.

A pitch is an idea presented to a streaming service before any script is written. Selling one means the service has bought the idea, but it does not mean a full series has been ordered.

The story centres on residents of a small New England community. Their lives are turned upside down when their town hosts the wedding of a pop star and an athlete, both described as the biggest names in their fields. The two celebrities are fictional, so readers should not look for a real couple behind the story.

Gerstein will write the series and serve as an executive producer. An executive producer is a senior figure who oversees a show's creation and budget, often without working on set each day. Bradley Gardner will also executive produce, through Busy B Entertainment.

Netflix representatives declined to comment on the project.

Gerstein has a long run in television. She created Hart of Dixie, which ran for four seasons on The CW. She also created and ran Saint X for Hulu, based on the novel of the same name. Earlier in her career she worked on The O.C. and Gossip Girl, two teen dramas that defined a generation of television viewing.

Her later credits include The Handmaid's Tale, Mrs. America and Looking for Alaska. For her work on The Handmaid's Tale she won an Emmy and a Golden Globe, two of the best-known awards in American television.

Her representatives are listed as Kaplan/Perrone Entertainment, WME and Yorn Levine. Agents and managers like these help writers find buyers for their ideas and negotiate the deals that follow.

For viewers, the news is simple. A new romantic series with a small-town setting is in development at Netflix, and it has a writer with a track record in both comedy-drama and prestige drama. Nothing has been scheduled, and no start date or episode count has been announced.

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