Wild Horse Nine Goes Shopping: Ties, Sunglasses and an Easter Island Trip

Searchlight Pictures has turned its new film Wild Horse Nine into a shopping list. Fashion, travel and lifestyle brands have released merchandise and experiences inspired by the picture, which opened in theaters on Nov. 6.

The film follows two CIA agents, played by Sam Rockwell and John Malkovich, who are sent from Santiago to Easter Island before Chile's military coup of 1973. Its look is rooted in the 1970s, and the tie-in products borrow heavily from that period.

Eyewear label Oscar Deen is offering the Fraser M Series sunglasses worn by Rockwell's character, Lee. Bailey Hats is making hats with custom elements created for the production, including designs linked to Malkovich's character, Chris. Both are available to consumers, according to Variety.

For men who want a closer look at the wardrobe, The Tie Bar has launched a limited-edition collection. It includes patterned ties, pocket squares and apparel. Ties retail for $38 and pocket squares for $18 (US dollars).

The travel angle is the most unusual. Luxury travel company Abercrombie & Kent has built an exclusive itinerary through Santiago and Rapa Nui, the Chilean island where part of the film takes place. The trip is a way to follow the story to its real-world setting.

Home décor is covered too. Chairish has curated a selection of midcentury furniture, décor and accessories that match the film's period style.

Searchlight's own website lists Wild Horse Nine as Now Playing, with a Get Tickets button. A separate banner advertises "Exclusive Merch" and invites visitors to claim part of the collection, so the cinema visit and the shopping trip now point to the same place.

Tie-ins like these carry a film's style out of the cinema and into shops, wardrobes and travel plans. For a story set in 1973 Chile, the reach is wide, from a pair of sunglasses to a flight to the Pacific. Searchlight has not said how long the merchandise will remain on sale.