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Writers Guild East Ends 12-Year Urbanworld Sponsorship Over Festival's New AI Programme

Jonah VillalbaPublished 14h ago2 min readBased on 1 source
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Writers Guild East Ends 12-Year Urbanworld Sponsorship Over Festival's New AI Programme

The Writers Guild of America East has ended its 12-year sponsorship of the Urbanworld Film Festival over the festival's decision to launch an AI-themed programme this year. The withdrawal leaves the BIPOC-focused New York festival without one of its longest-running partners as it prepares for its 30th edition in October.

The break centres on Urbanworld's new "AI Sidebar," an initiative launched in partnership with the New School that will feature AI-generated films, shorts, conversations, and tech demos for AI tools. Stacy Spikes, the festival's founder, learned of the WGAE's decision through an email forwarded to him and proposed a phone call to clarify matters. The guild declined to comment on its decision and declined to make anyone available for an interview with Variety, which first reported the story on 30 July 2026.

The WGAE's position on artificial intelligence is well established. The guild ran an #AINeedsHumans campaign to mobilise its members around AI issues, and protections against the use of AI were a pillar of its negotiations with Hollywood studios during the 148-day writers' strike in 2023. The guild has been a vocal critic of what it considers improper use of AI technology in creative industries.

Spikes pushed back gently. He said the AI category has not been an issue for other festival sponsors, whom he declined to name. More broadly, he warned that policing what tools creators can use is a "very slippery slope" that could affect the pipeline of filmmakers submitting work to the festival — a festival whose mission is to platform Black, Indigenous, and other creators of colour.

Urbanworld, founded in 1997, has spent nearly three decades as a showcase for BIPOC storytellers. The AI Sidebar, whatever one makes of it, is the festival's attempt to engage with tools that filmmakers are already using. For the WGAE, the same tools represent a threat to writers' livelihoods that its members walked the picket lines to address.

Two perspectives on a fast-moving technology, arriving at a parting of ways.