Netflix Greenlights 'Dealies,' a New Animated Comedy from Rising Studio Green Street Pictures

Netflix Greenlights 'Dealies,' a New Animated Comedy from Rising Studio Green Street Pictures
Netflix has ordered "Dealies," a new adult animated comedy series from Green Street Pictures, the studio behind "Common Side Effects" and the cult-favorite "Scavengers Reign." The 2D animated series follows the daily chaos of a supernatural superstore, adding another show to Netflix's growing catalog of adult animation.
Joe Bennett and Ted Travelstead serve as writers, executive producers, and showrunners. Bennett co-created "Scavengers Reign" and "Common Side Effects," building a reputation for thoughtful animated storytelling. Travelstead brings both writing and voice acting experience from shows like "Scavengers Reign" and Adult Swim's "Your Pretty Face Is Going to Hell."
Creative Team and Production
The executive producer list includes Lisa Mierke and the core Green Street Pictures leadership: Alex Plapinger, James Merrill, Sean Buckelew, and Benjy Brooke. Buckelew, Bennett, Merrill, and Brooke founded Green Street Pictures five years ago, yet the studio has already become a recognizable name in adult animation.
Travelstead has worked on both sides of the animation industry. He spent time as a writer at Illumination Entertainment and has contributed to shows including "Making History," "Wilfred," and "Your Pretty Face Is Going to Hell." His voice acting work gives him insight into how performers approach comedy scripts.
Bennett's animation work extends beyond his series credits to acclaimed short films. His early collaboration on the "Scavengers" short with Charles Huettner proved the concept that later became the full series on Max, which ran for one season before cancellation.
Studio Momentum
Green Street Pictures enters this Netflix deal riding recent momentum. Adult Swim renewed "Common Side Effects" for a second season, giving the studio ongoing income and creative energy. Though "Scavengers Reign" was canceled, that freed Bennett and his team to develop new projects.
"Dealies" takes place in a workplace—a familiar setting for animated comedies—but the supernatural superstore angle gives room for the kind of inventive visual humor that made "Scavengers Reign" stand out. A workplace setting allows episodes to focus on character moments while maintaining the detailed animation Green Street Pictures is known for.
Netflix has not yet announced when "Dealies" will air, suggesting the project is still in early development. The platform's current adult animation slate includes "Mating Season" from the team behind "Big Mouth," showing Netflix's commitment to expanding adult animation beyond what cable traditionally offered.
Broader Animation Strategy
The "Dealies" order comes alongside Netflix announcements of other series, including Australian productions "Dad's House" and "Dang!" This reflects Netflix's strategy to build animated content from multiple countries and studios rather than relying on a single source.
Green Street Pictures' path mirrors a pattern we have seen before with animation studios. When a studio builds credibility through success on one platform—in this case, Adult Swim—creators can leverage that track record to land deals with bigger distributors. Netflix's global reach offers something Adult Swim cannot: viewers worldwide and the budget to match larger ambitions.
The workplace comedy format offers practical production benefits. When most scenes take place in one location, animation teams can reuse backgrounds and character models, reducing costs without sacrificing visual variety. The supernatural elements add visual gags and absurd situations that keep the show visually interesting.
Why 2D Animation Matters Now
The choice to animate "Dealies" in 2D fits a broader trend in animated television. While big-budget movies favor 3D animation, series like "Common Side Effects" have shown audiences enjoy traditional hand-drawn animation on streaming platforms. It offers a distinct look compared to what dominates film.
Netflix's investment in adult animation reflects how these shows perform on the platform. Streaming algorithms favor content that keeps viewers watching multiple episodes in a row, and animated comedies tend to deliver that. A 20-minute episode is easy to watch back-to-back, and the format encourages that viewing pattern.
The superstore setting itself offers storytelling advantages. Retail environments naturally generate conflict: customer complaints, management demands, workplace dynamics, and the steady flow of unusual situations. Add supernatural chaos to that mix, and you have material that can sustain episodic comedy while allowing room for character arcs.
The broader context here is worth noting. Netflix is trying to compete more directly with Adult Swim's reputation for bold, irreverent animated comedy. Adult Swim built its brand on taking risks with unconventional creators, and for years it was the destination for sophisticated adult animation. By signing Green Street Pictures, Netflix signals it wants a piece of that audience—and can offer these creators the budget and global distribution that a cable network simply cannot match.
For viewers, "Dealies" represents another entry into adult animation that treats the medium seriously. Rather than relying on nostalgia or shock value, shows like this use animation to tell stories and create visuals that live-action simply cannot. That shift, from animation as a novelty to animation as a legitimate storytelling tool for grown-up audiences, has taken nearly two decades to arrive. But the pattern is now firmly established.


