Columbia Gives Its 30-Year-Old Bahama Shirt the Luke Combs Treatment
Columbia Sportswear, the Portland, Oregon-based outdoor apparel company, is releasing a Luke Combs edition of its PFG Bahama II short-sleeve shirt to mark the garment's 30th anniversary. The shirt goes on sale on Columbia's website on a Tuesday, priced at USD 65 (WWD).
The Bahama II Luke Combs Edition uses an exclusive trim in Mossy Oak Greenleaf Camouflage — a camo print Combs has worn in his existing turkey-hunting collection with Columbia, which also features the Mossy Oak pattern on a long-sleeve version of the same shirt (WWD; Columbia). The base garment is made of UV-blocking nylon with a roomy fit and utility details aimed at anglers — rod holders, vented backs, pockets — and Columbia describes it as a bestseller since the 1990s (Columbia). Columbia is also offering a separate 30th-anniversary Bahama shirt in retro 1996 colours with a graphic print by the artist Bentley (Columbia).
Combs is not a new face for the brand. Columbia partnered with the country singer on an integrated deal in 2018, kicking things off with a fishing video on its own YouTube channel (Sony Music; WWD). In a Columbia interview, Combs called the Bahama II his stage shirt and his all-purpose life shirt, saying he owns 30 to 40 of them (Columbia).
"I've worn the Bahama for years because it works — whether I'm stepping out on stage or casting a line," Combs said in a statement. "Wear the hell out of it, make some memories and enjoy the ride. I hope you love it as much as I do" (WWD).
The announcement lands as Combs wraps a stadium-sized summer. He played three sold-out nights at Wembley Stadium in London starting 31 July, drawing 90,000 people across the run (WWD).
For fans, the Combs edition pairs a garment he has worn publicly for years with a camo print already tied to his name through the hunting line. The price sits in the same range as Columbia's standard Bahama II shirts, and the exclusive trim is the main visual difference — a detail aimed at collectors rather than a redesign of the product itself.
