Entertainment

Sporty & Rich and Cadillac Serve Up a Tennis Capsule

Zeynep KandemirPublished 7d ago2 min readBased on 2 sources
Sporty & Rich and Cadillac Serve Up a Tennis Capsule
Photo by cottonbro studio on Pexels

Sporty & Rich, the Los Angeles-based lifestyle brand founded and led by creative director Emily Oberg, has teamed up with Cadillac for a tennis-themed capsule called the Cadillac Racquet Club collection. The pieces — a hat, hoodie, gym short, T-shirt and crewneck — are priced from $70 to $250 and are available now on both the Sporty & Rich and Cadillac merchandise sites, according to WWD.

A capsule, in fashion parlance, is a small, tightly edited collection — usually a handful of items rather than a full seasonal line. This one leans hard into the visual language of country-club sport: tennis whites, terry cloth, and the kind of athletic simplicity that reads as both nostalgic and current.

The Cadillac Racquet Club line is distinct from Sporty & Rich's own broader tennis assortment, which the brand sells through its website. That separate capsule includes crewnecks, hoodies, terry long-sleeve polos, terry shorts, terry polos, tennis dresses and hats, per the Sporty & Rich site. The Cadillac collaboration, by contrast, is a tighter five-piece edit under its own Racquet Club banner.

David Mogensen, chief marketing officer for Cadillac, is named on the brand side of the partnership. The collaboration pairs a 122-year-old American automaker with a label that has built its identity on the aesthetics of wellness, leisure and sport.

For shoppers, the collection sits at a familiar intersection — branded lifestyle apparel that trades on the prestige of both names rather than on technical performance. A $250 hoodie is not built for the court. It is built for the car ride home.

The pieces are live now on both brand sites.