VisionQuest was made with no generative AI, creator Terry Matalas says

No generative AI was used to make Marvel's new Vision show. The people made it themselves.

That is the word from Terry Matalas, creator and showrunner — the writer-producer in charge of a series — of VisionQuest. Speaking to ScreenRant, Matalas said there was simply no need for generative AI, the software that creates images and text from prompts, on the production, as reported by Deadline.

The comment clears up a visual puzzle. Production designer Will Hughes-Jones — the person who leads the look of the sets and physical world — said his team used human creativity to copy the flawed look of AI software renderings. In other words, artists worked by hand to make something look machine-made.

VisionQuest is a Marvel Television series set to debut on Oct. 14 on Disney+, according to Marvel. Matalas serves as showrunner.

Paul Bettany returns as Vision, the resurrected android hero. The story picks up after the events of WandaVision from 2021.

This time Vision is on a journey of self-discovery. He gets help from AI personas buried in his own programming. And someone has put a bounty on his head.

For viewers, this means the show's talk about artificial minds stays on screen. Behind the camera, it was writers, actors, builders and painters.

What makes this stand out is the reversal. A series about an android thinking about who he is chose not to let machines do the imagining.