Disney raises Disney+ and Hulu prices again, ad-free hits $21.49
Disney+ and Hulu are getting more expensive again. Disney has raised monthly prices across most of its streaming plans, with the ad-free options taking the biggest hit.
Standalone Disney+ Premium and Hulu Premium, the tiers with no adverts, each rise by $2.50 to $21.49 a month, an increase of 13%, according to Deadline. The ad-supported versions, meaning viewers watch commercials for a lower price, each rise by 50 cents to $12.49 a month. It is Disney’s fourth price rise in four years.
Bundles, meaning two or more services sold together for one price, are moving too. The Disney+ and Hulu bundle without ads rises by $2 a month to $21.99. The same bundle with ads stays flat at $12.99 a month.
Packs that include sports are split. The Disney+, Hulu, ESPN bundle with ads rises by $2 to $21.99 a month. The Disney+, Hulu, ESPN Select Bundle Premium, the ad-free version of that pack, rises by $3 to $32.99. Two larger packs hold steady at $35.99 a month with ads and $44.99 a month without ads.
The latest increase continues a steady climb. Before the rise announced in September 2025, standalone plans with ads cost $9.99 a month and Disney+ Premium with no ads cost $15.99 a month. Disney then lifted the ad-supported plan by $2 to $11.99 from 21 October 2025, and said the Premium tier would rise by $3 from the same date. The run goes back to August 2022, when Disney said the no-advertising Disney+ price would rise 38% to $10.99 that December alongside the launch of its cheaper ad-supported tier.
The audience paying those bills is large. Disney reported 196 million Disney+ and Hulu subscriptions at the end of its fourth quarter of fiscal 2025, up 12.4 million on the prior quarter, according to Disney.
For viewers, this means paying more for a catalogue that keeps turning over. Disney listed Camp Rock 3 and a new season of Futurama among August 2026 arrivals, and Star Wars: The Mandalorian and Grogu among September arrivals across Disney+ and Hulu.
