Aviator Nation launches 25-team NFL collection from $89
Aviator Nation, the California-based apparel label, has launched an official partnership with the National Football League, the US professional American football league, covering 25 teams. The collection pairs vintage team logos with the brand's five-stripe design across hoodies, crewnecks, T-shirts and sweatpants, WWD reported on 24 September 2026.
Prices start at $89. Styles include the Philadelphia Eagles, the New York Giants and the New England Patriots.
The range is officially licensed, meaning it is approved by the league for sale. Aviator Nation said the full NFL collection would drop on Thursday, 24 September, in posts on Instagram on 23 September.
The label was founded by Paige Mycoskie, who serves as founder and chief executive officer. Aviator Nation describes itself as a 1970s-inspired California lifestyle brand built around handmade hoodies and sweatpants.
The company says its garments are handmade in its California factory, labour it describes as central to the brand and to keeping production in America. Its NFL page had earlier invited shoppers to pick their favourite team and sign up for notice when the licensed gear dropped.
The September launch follows a smaller Super Bowl project earlier in the year. In January, Aviator Nation released an officially licensed Super Bowl LX capsule of vintage-inspired hoodies, tees and sweats made in Los Angeles, announced via PR Newswire. The first team styles in that capsule featured the Patriots and the Seattle Seahawks.
For fans, this means a wider choice beyond that first drop. Instead of two teams, supporters of 25 clubs can buy the same washed, retro look in their own colours.
