New Distributor Brings Berlin Opener No Good Men to MIPCOM Debut
A new film seller has secured a Berlin Film Festival opener for its first trip to television's biggest sales market.
Alternativa Distribution has acquired selected rights, meaning rights in specific countries rather than worldwide, to No Good Men ahead of its debut at MIPCOM, the international market in Cannes where broadcasters and streamers buy programmes and films. The company will be in Cannes from 12 to 15 October for MIPCOM 2026 to present its label and its newest titles, as reported by Deadline.
Alternativa is a not-for-profit organisation that supports films from the Global South. It launched its distribution arm earlier this year to sell impact-driven films, titles built around social issues, to broadcasters and streamers. The division is run by Avital Lavi, a former yesDocu and TikTok executive.
It started with a ten-film catalogue. That initial slate included If Only I Could Hibernate, A Poet and 9-Month Contract. The MIPCOM debut extends that push into television sales.
For Cannes, Alternativa will offer buyers four festival titles. They are No Good Men, Lost Land, Elephants in the Fog and Four Daughters. Each arrives with a major festival credit.
No Good Men opened the Berlin Film Festival. Alternativa will shop it, industry shorthand for offering it to buyers territory by territory, in multiple territories across Asia and the MENA region, the Middle East and North Africa. Lost Land won the Orizzonti Special Jury Prize at the Venice Film Festival. It will be offered across Southeast Asia except Malaysia, plus the Nordics, Poland and Portugal.
Elephants in the Fog competed in Un Certain Regard, a second main competition strand at Cannes, and won the Jury Prize. It was also Nepal's submission for Best International Feature Film at the Academy Awards. Alternativa will shop it across Asia and Latin America, according to Deadline.
Four Daughters shared the L'Oeil d'Or for Best Documentary at Cannes. It went on to receive a nomination for Best Documentary Feature at the Academy Awards. Alternativa will shop it across Latin America and Asia.
For viewers, this means movement behind the scenes. A festival premiere does not put a film on television. A distributor must first sell country-by-country rights to broadcasters and streamers. That is the business MIPCOM exists for.
What makes this stand out is the route. Alternativa began as a backer of filmmakers. Now it is acting as a seller. If these deals close, prize-winning films from outside the usual production centres could reach wider television and streaming audiences.
The MIPCOM appearance follows an earlier plan to attend MIPCOM and the major film and television markets. The October line-up confirms the titles leading that debut.
