Becca Bloom to Launch Weekly 'Bloom's Room' Video Podcast

Becca Bloom will launch a weekly video podcast titled “Bloom’s Room” in January 2027. The series is produced by PAVE Studios in partnership with OpenMind, the studio’s lifestyle brand for creator-led series, meaning programmes built around established personalities. It will premiere on YouTube and wherever podcasts are available, so viewers can watch the filmed conversation or listen to the audio version. The commission was detailed by Variety on 8 October 2026.

Bloom arrives with an audience. She counts more than 10 million followers across TikTok, Instagram and other social platforms, a figure that covers her total reach rather than one single app. She was also named to the inaugural TIME100 Creators list in 2025, the magazine’s first roll call dedicated to influential online creators.

PAVE Studios is led by founder and chief executive Max Cutler. OpenMind operates as its lifestyle arm, developing interview and culture formats with well-known hosts at the centre. Its slate includes “Khloe in Wonder Land” hosted by Khloe Kardashian, a creator-led interview series. That show recently premiered its fourth season, which gives OpenMind an ongoing franchise in the same category as the new order.

In television terms, this is an outright series order, meaning the show goes ahead without a pilot, meaning a trial episode made first. A lifestyle brand in this context means a label focused on culture and everyday life rather than scripted drama. Weekly means one new episode every seven days, a regular slot for viewers to keep.

A video podcast means an episode filmed for viewing as well as mixed for listening, so the audience can choose the screen or the speaker. “Bloom’s Room” will follow that model with a new instalment each week across video and audio. Bloom already has hosting experience, with listings on Apple Podcasts and Spotify crediting her as the host of “Bloom with Becca,” a separate weekly podcast. The new series is a distinct studio production rather than a continuation under the same name.

For fans, this means a simple choice in a favourite app. Watch on YouTube. Or listen on the move. Behind that choice sits the usual television machine, with a crew to organise, a schedule to keep and an episode to finish every seven days before the January launch.