Banijay's H1 2026: Production Slips, Distribution Climbs, and All3Media Waits in the Wings

Banijay Entertainment brought in €1.37 billion ($1.56 billion) in revenue for the first half of 2026 — down 2.2% from the same period a year earlier, according to figures reported by Deadline on 29 July 2026. The company attributed the dip to "anticipated phasing in production and distribution," meaning the timing of when shows get made and sold shifted between periods rather than signalling a structural decline.
Those headline numbers do not yet include All3Media. Banijay completed its merger with the rival production group in July 2026, creating a combined entity described as an $8 billion revenue giant, but All3Media's financials will not appear in Banijay Entertainment's books until the third quarter. For now, the H1 figures reflect Banijay on its own.
The internal split tells a more nuanced story. Production revenue fell 11.9%, while distribution revenue rose 10.5% — the latter fuelled in part by a format sale (a licensing deal where a show's template is sold to local producers in other countries) in the first quarter. So the factory floor was quieter, but the sales pipeline moved more product.
The combined Banijay Entertainment-All3Media library now exceeds 265,000 hours of television, spanning titles like MasterChef, Big Brother, The Traitors, Peaky Blinders, Midsomer Murders, and Gogglebox. The merged company is led by CEO Marco Bassetti, Deputy CEO Jane Turton, and chair Jeff Zucker, with Banijay and RedBird IMI holding an equal ownership split.
The deal also moved real money. Banijay Group received €801 million from the All3Media transaction — €625 million from RedBird IMI and a €176 million pre-closing dividend. Banijay then announced an exceptional shareholder dividend of €400 million (€0.93 per share) and secured a seven-year €750 million loan to refinance All3Media's outstanding senior facilities, cover transaction fees, and pay certain merger-related dividends.
Zooming out to the parent company, Banijay Group posted H1 2026 revenues of €2.58 billion, up 16.9% year-on-year on a reported basis. Adjusted EBITDA — a measure of operating profitability before interest, taxes, depreciation, and amortisation — rose 18.5% to €502.9 million. Adjusted net income fell 3.7% to €141.5 million.
The group's growth engine sits well beyond television. Its sports betting and gaming unit, bolstered by the October 2025 acquisition of Tipico in a multi-billion dollar deal, generated €1.21 billion in H1 2026 revenue. Q1 2026 figures from May had already shown that segment growing 17.3% year-on-year, driven by a 20% rise in unique active players (Banijay Group Q1 2026 report).
Live events revenue rose nearly 50% in the half, powered by the Winter Olympic Games and the FIFA World Cup. Banijay is also in the process of acquiring JOA, France's second-largest casino operator.
Group CEO François Riahi called 2026 "definitely a transformational year," citing the Tipico purchase, the All3Media combination, and the proposed JOA acquisition as the three pillars (Deadline).
What makes this moment stand out is the gap between what the numbers show today and what they are about to contain. The H1 results capture a company mid-transformation — a television producer whose biggest storyline right now is not a single show's ratings but the assembly of a content and gaming conglomerate. When All3Media's revenue lands in Q3, the picture changes again.


