CMG Talent Brings In Ten New Hires as Creator Management Roster Grows

CMG Talent has added ten people to its team across management, publicity and coordinator roles, a hiring push first reported by Deadline on 17 August 2026.

The Beverly Hills-based agency, which launched in 2024, named Kelsey Brown and Paige Biundo as Senior Talent Managers. Brown joined from Dulcedo; Biundo from Neon Rose Agency. Sandra Ortiz, Ryan Rodriguez and Katie McElveen came in as Talent Managers — Ortiz from Dulcedo and Whalar, Rodriguez from Untitled Secret and A24, and McElveen from CMG Worldwide, where she had advised on IP and licensing matters. Deadline

Four more hires — Gabriela Kukura, Reese Amador, Ally Philips and Juanita Cortés — joined at coordinator level. Taylor Kiesel was named Senior Director of Publicity, a newly filled role that gives the agency a dedicated communications lead as its public profile grows. All ten appointments were confirmed in the same Deadline report.

CMG Talent Group CEO Joey Roesler said the hires reflected the changing face of creator talent management. The company represents more than 100 clients, according to Deadline, including Alessandra Yarlequé, Alyssa Jaffe, Zoë Ferguson, Nabihah Ahmad and Jordan Smikle.

CMG Talent sits inside CMG Worldwide, the international licensing company that represents the estates of deceased celebrities, sports figures and entertainment stars. The talent arm, by contrast, books and manages appearances, brand events and live moments for living creators — building visibility and opening partnership doors, according to the company's own website. The agency's careers page also lists open roles for experienced Influencer Talent Managers, suggesting the hiring is not finished yet.

For creators, a growing agency team means more hands on the roster — and more competition for the managers coming in. The hires pull from rival agencies and adjacent industries alike. Rodriguez's path through A24, a studio known for independent film, and McElveen's background in licensing hint at where CMG sees creator management heading: beyond simple booking into brand deals, intellectual property and longer-term partnership structures.

The company is still young. Two years since launch, a ten-person expansion is a bet that the market for creator representation — the agents, managers and coordinators who turn a following into a career — has room to keep growing.