Wes Gordon and Aerin Lauder Host Holiday Kickoff in Palm Beach
Wes Gordon, creative director of Carolina Herrera, the New York fashion label, hosted a holiday season kickoff at The Vineta Hotel in Palm Beach, Florida. He shared the evening with Aerin Lauder. A creative director sets the design direction of a fashion house.
The Vineta is a landmark in the Mediterranean Revival style, a look built on red tile roofs, arches and pale walls. It dates to 1926. The Oetker Group, the German family-owned company, reopened the hotel, and it is the group's first property in the United States, according to WWD.
Guests at the dinner included Tommy Hilfiger, Dee Hilfiger, Diane Gordon, Reed Krakoff, Delphine Krakoff, Mary Katrantzou and Simon Neggers. Neggers is chief commercial officer of Oetker, which means he leads the group's sales and commercial work.
Lauder created the table decoration, known as a tablescape, in the hotel's Pool House restaurant. She used white earthenware plates of her own design, set with green garlands. Bouquets of pink peonies, yellow roses and purple hydrangeas stood in glass vases of different shapes.
The menu offered caprese salad, chicken breast and a whipped hazelnut ganache for dessert.
The next morning, Gordon styled clients at the Carolina Herrera boutique on Worth Avenue, the main shopping street in Palm Beach. The dinner and the morning appointments show how a design house can mix a social evening with one-to-one selling in the same town.
