Singapore-based live entertainment company Triangle has raised USD $15 million and brought in Roger Field, the former President of Live Nation Asia Pacific, as Executive Director and Operating Partner. The company announced both moves on August 5, 2026. Music Business Worldwide

The funding breaks into two parts: a $10 million equity seed round led by DSG Consumer Partners, with Golden Gate Ventures, the Oberoi Family Office, and angel investors also participating; and a $5 million venture debt facility — a loan structure that lets startups raise capital without giving up further ownership — provided by Genesis Alternative Ventures.

Field joins full-time after a year as an advisor and investor in the business. His appointment carries weight. He spent 13 years at Live Nation, the world's largest live-entertainment promoter, finishing as Asia Pacific President from 2020, a role in which he oversaw 11 markets and more than 400 staff. Before that, he served as CEO of Live Nation Australia and New Zealand.

Triangle, formerly known as Creation Collective, describes itself as "Asia-Pacific's only homegrown, end-to-end live entertainment platform." The company operates across 18 cities in nine countries, managing live touring and festivals and taking on the financial risk of owning a tour or festival outright — meaning it bears the cost if ticket sales fall short and pockets the profit when they don't.

The leadership team pairs Field with co-founders Greg Hargrave and Zaran Vachha. Hargrave, Triangle's CEO, previously ran a multibillion-dollar company listed on the Australian Securities Exchange. Vachha serves as Managing Director of Culture and Creative.

What makes the funding stand out is the combination: serious capital, a regional promoter veteran, and a company whose business model puts it directly in the path of the Asia-Pacific live-music market's growth. Field's move from the global giant Live Nation to a homegrown challenger signals where he thinks the next expansion is.

For concertgoers across the region, the practical effect is likely more shows in more cities — and a promoter with the balance sheet to book bigger acts, shoulder larger guarantees (the upfront payments artists demand to perform), and absorb the risk that comes with staging events across borders and currencies.